Video 2026: What Works

Short. Scrappy. Human. Tech helps. Trust converts.

Real > Perfect

Shoot quick. Talk human. Under 2 minutes. Faster yes.

Shoppable everything

See it. Tap it. Buy it — in the video. B2B: demo → quote → book, all inside.

Go live

Weekly beats once-in-a-while. Q&A, BTS, launches. Imperfect wins.

AI, but make it you

AI builds. You add the soul. Many versions, same truth: be human.

New formats to try

• AI-UGC

• Gamified clips

• Series (episodes)

• AR/VR demos

Make it a system

Plan video-first. Post steady. Use tech to amplify trust.

Pick a few. Stay modern. Stay human. See you in 2026.